Chahua Wraps up a Market Assessment of Four ASEAN Countries

Chahua Modern Housewares (Stock Code: 603615) is a prominent player within China’s plastic household products industry and a member of Xiaomi's supply chain.

With the aim of further expanding its overseas markets, and with assistance from Victwo, Chahua's senior leadership, led by its Chairman and encompassing the General Manager, Deputy General Manager, and Assistant to the Chairman, conducted a thorough inspection of the markets in Thailand and Vietnam between December 3rd and 12th, 2024. 

In Thailand, the Chahua delegation visited Bangkok Bank headquarters, the Thai-Chinese Chamber of Commerce in Bangkok, Borthong Industrial Estate, the home furnishing wing of Central World, and Miniso DIY household product outlets. In Vietnam, the delegation visited the representative office of the Industrial and Commercial Bank of China in Ho Chi Minh City, China Business Association Ho Chi Minh City Branch, the Ho Chi Minh City Branch of Vietnam Chamber of Commerce and Industry (VCCI), the representative office of Frasers Property at Binh Duong Industrial Park and Binh Phuoc Industrial Park, the premium home furnishing retailer Kuka Home, the Wansheng Shopping Center, and the Binh Tay Market. This meticulous inspection covered investment environments, industrial parks, and distribution channels for household products across both countries, offering Chahua deep insights into the investment landscape and the plastic household products industry in Thailand and Vietnam, and paving the way for its further business expansion into both markets.

Prior to this tour, in October 2024, Victwo had effectively facilitated a senior delegation from Chahua in conducting a thorough market assessment of Malaysia and Indonesia.